Maryna Ulgen Appointed Assistant Director of Sales at Rixos Al Mairid Ras Al Khaimah

Strengthening Commercial Strategy in Ras Al Khaimah

Rixos Al Mairid Ras Al Khaimah has enhanced its commercial leadership team with the appointment of Maryna Ulgen as Assistant Director of Sales. The move aligns with the resort’s objective to accelerate revenue performance and expand its footprint across international leisure markets.

Situated along Ras Al Khaimah’s coastline, the resort operates within the UAE’s competitive all-inclusive luxury segment, where strategic sales leadership plays a critical role in sustaining occupancy and rate growth.

Extensive Experience Across International Markets

Ulgen brings more than ten years of expertise in hotel sales, revenue strategy, and market development. She joins from Rixos Marina Abu Dhabi, where she contributed to strengthening leisure market performance and building high-value trade relationships.

Her professional background includes senior sales roles across Rixos properties and premium resorts in both the UAE and Türkiye. She has worked extensively with CIS, European, and Middle Eastern source markets, developing strong partnerships with tour operators and travel trade networks.

Key areas of experience include:

• Negotiating strategic tour operator contracts

• Optimizing pricing and distribution channels

• Leading participation in global trade exhibitions

• Executing targeted promotional campaigns

• Driving data-informed sales planning

Her structured, analytics-driven approach supports long-term commercial sustainability.

Driving Leisure Growth and Strategic Partnerships

In her new role, Ulgen will prioritize the expansion of core leisure segments while strengthening relationships with regional and international travel partners. She will also collaborate closely with revenue and marketing teams to ensure alignment between pricing strategy, distribution channels, and brand positioning.

Her mandate includes:

• Increasing market penetration in key feeder markets

• Enhancing key account management

• Supporting group and events business development

• Contributing to year-on-year revenue growth

Holding a Master’s degree in tourism and hospitality, Ulgen is recognized for combining commercial precision with collaborative leadership.

Supporting Ras Al Khaimah’s Expanding Tourism Landscape

Ras Al Khaimah continues to attract leisure and MICE travelers through its blend of beachfront luxury, adventure tourism, and growing international connectivity. As the emirate strengthens its reputation as a premium travel destination, resorts such as Rixos Al Mairid are positioned to benefit from sustained demand.

The appointment of Maryna Ulgen reflects the resort’s long-term commitment to reinforcing its commercial capabilities and maintaining competitive advantage within the UAE hospitality sector.