Dubai Holding Acquires Jumeirah Mallorca, Strengthening Its European Hospitality Presence

Dubai Holding has expanded its global hospitality footprint with a strategic acquisition in Spain, reinforcing its focus on premium international assets and long-term portfolio diversification.

Acquisition of Jumeirah Mallorca

Dubai Holding has acquired the five-star Jumeirah Mallorca, a luxury resort located on the scenic northwest coast of Mallorca, Spain. The property will continue to operate under the Jumeirah brand, the Group’s flagship luxury hospitality division, ensuring continuity in brand positioning and guest experience.

Luxury Offering in a Prime Location

The resort features 121 well-appointed rooms and suites, offering expansive views of the Mediterranean Sea alongside the UNESCO-listed Serra de Tramuntana mountain range. Its location and design position it as a high-end destination catering to global leisure travellers seeking premium coastal experiences.

Sustainability at the Core

Jumeirah Mallorca has achieved LEED Platinum certification, highlighting its strong commitment to sustainable operations and environmentally responsible practices. This aligns with Dubai Holding’s broader emphasis on integrating sustainability across its hospitality investments.

Planned Enhancements and Positioning

Dubai Holding intends to further invest in the property to enhance its overall product offering. The goal is to elevate the resort’s positioning and establish it as one of Jumeirah’s flagship destinations within the Mediterranean region.

Driving Global Portfolio Growth

This acquisition reflects Dubai Holding’s strategy of expanding into key international tourism markets through high-quality assets. By strengthening its presence in Europe, the Group continues to build a resilient and diversified global hospitality portfolio, while supporting Jumeirah’s growth in the luxury segment.